Towel consumption characteristics
Compared with Europe and Japan towel consumption, China’s consumption of towel is very low. A few years ago, it was done to statistics, the per capita annual consumption of towels to 200g, while per capita consumption in developed countries is generally the same period 1000g, Europe and other countries reach higher 1500-2000g. Moreover, due to the imbalance of domestic economic development, urban and rural differences, something pure in the gap between the objective to make towel products domestic consumption levels vary greatly. In many cities, people have the concept of having a full bath, but also require consumers to have high-grade sanitary products; surface in some small towns and vast rural areas, people are spending a towel or simply to stay in the general context of the wash.
Features of the towel market
First: Specifications simple; from product sizing specifications, our current product consumption still towel washcloth main specifications about 34cm × 75cm, weight is generally 70-100g / bar, followed by child towel, pillow covers, towels, towels , bathrobe and so on.
Second: towel more species; towels on the market varieties jacquard, printing, embroidery products, there is a certain proportion of plain products. In contrast, the average consumer prefer bright colors, soft, thick products.